What Is The History of Business Communication

  •  The history of business communication, however, is closely related to the history of personal communication and that of business operations. When the two meet, they become an integral part of a successful business.

  • Communication

    is the process by which meaning is shared between two living things. It can be as an action, sound or visual in the form of pictures or prints. Some of the first forms of visual communication came in the form of pictographs. People conveyed stories, histories, or instructions through a series of paintings that were usually painted on the walls of caves. The second stage of written communication has emerged as the dirty alphabet used to construct written language. Communication movement also took place during this period, with inscriptions found in clay, crayons and tree bark. The next jump was a printing press in the mid-15th century. This was followed by major technological advances using wind waves and electric signals: radio and telephone.

  • At all stages of communication development, as well as business practices. The advent of common alphabet and written language meant that artists could order materials from previously inaccessible sources. Consumers living outside the city can order products from retailers in the city without making a trip. Invoices can be written and paid, and shipping orders are sent. One can also speculate that international business practices began at this time. As the experiment unfolded, and new amazing items such as spices and textiles were brought home, perhaps now written business contacts enabled retailers to offer their high-quality customers the latest findings.

  • The press brought along books, newspapers and books with advertisements for local businesses. Businesses now have a completely new way of drawing on potential new customers. Recent developments in products can be advertised, as well as sales and new services offered. The writing lists were usually printed only by companies that could afford such high costs, but for many families living in rural areas it was their only means of purchase.

  • Printed communications worked well for consumers and business owners, but with the advent of radio in the late 19th century, it revived business communications. Now the products and services of each business can be sold on the basis of mass communication. When a home had a radio, broadcasts could reach far beyond any newspaper or catalog. And it came to pass at that time. As soon as the message was spoken on the air, the voice came out. When print ads are sometimes published it can take weeks or months to get a response. Many entrepreneurs who have seen talent in radio are very successful. Their market share grew, and so did their profits.

  • When the radio went off, the phone and television were in the very back. Of course, at first the phone could not be used for commercial advertising, but as an effective tool. Manufacturers were able to communicate with representatives of immature goods, business owners could communicate with consumers and investors could communicate with their beneficiaries. It was not until the last half of the 20th century that telephone was used for commercial, telecommunications, and facsimile advertising. From its inception, television was used for commercial purposes. Broadcasters would urge local businesses to sponsor their program, in order to give a few minutes of airtime to advertise their products. The exchange worked well.

  • With the advent of computers and the internet, business communication changed dramatically as well. In fact, the change was as important as the invention of the printing press. Not only was marketing more widespread than before, but the pace at which it was possible was changing. Business operations can now work much better, increasing profitability. Consumers have a lot to say about what they want and how they want it. In many ways, the average person is excluded from the equation. There was no longer a need for traveling merchants. Customers can be reached in the most expensive way through computers and the Internet.

  • Our business practices have become so dependent on these types of media that it is difficult to imagine life without them. But now that technology has changed so far, customers are looking for businesses that strive to communicate with their customers in a personal way. Consumers want personal service in a simple way, so now business communication has to change as well.

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